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How AI Changed Sports Betting

If by now you’ve not seen how technology has affected the world of sports betting, then 2022 will be your year of reckoning. For many years, the gambling sector has joined other industries to embrace change whenever it is necessary.

Of all the changes that have taken place, artificial intelligence (AI) is perhaps the most powerful. In the past, the gambling industry has made changes that made it shift from land-based facilities to online.

Upon setting base online, the gambling sector found scores of other avenues that it has enjoyed over the years. Thanks to adapting to change, bettors started to enjoy friendlier betting using their devices.

Different applications were developed to help punter enjoy their wagering even further. Bookmakers too started to reap benefits especially after the introduction of VR and digital currencies.

Has the gambling industry made enough changes? Hardly! As the world of technology keeps evolving, so is the world of betting. For instance, in the early 90s, only a handful of punters used a computer to place their bets. Today, every betting platform uses a computer. For the latest computer picks, visit site.


AI Brings Greater Changes in the Sports Betting Industry


The use of computers to pick odds is not the only change in sports the betting industry that created unprecedented acclaim. To improve the sports betting experience, tech experts came up with artificial intelligence, a form of technology that can run to attain all its objectives with little human intervention.

With AI, one does not need sophisticated gadgets. All that one needs is a computer (desktop or laptop) or a mobile device. These gadgets need to be connected to a fast network connection. Otherwise, the experience would be derailed.

After assessing what AI has been able to do in the past few years, experts say that the market will hit over 190 billion USD by 2025. It is intriguing to learn the specific parts AI has changed in the sports betting industry. 

While some of the parts have already realized immense benefits, there is no doubt that AI will bring many benefits in the future. For now, here are some proven ways how AI has transformed sports betting:


Fraud Detection


Cheating is often associated with gambling. Whether it is match-fixing, planning to rig in slots, or setting things in a way that gives the house a hedge, all these are not new to gambling. Punters have lost a lot of money on simple bets because the house planned on how to take advantage over them.
Some gamblers, on the other hand, spend several months studying game patterns. Once they are certain they have mastered how one wins or loses, they place their bets. Some have emerged winners of huge prizes.

With the AI technology in place, fraud cases in gambling facilities especially sport betting platforms have decreased lately. Artificial intelligence utilizes an inbuilt technology, which can detect fraud before it happens.

Bookmakers who have integrated AI into their systems can tackle cooperative play. They can detect when and from where multiple accounts were accessed as long as one IP address was used.

Because the security of one’s betting account is paramount in sports betting, AI takes charge of this docket. With the latest AI technology, punters are assured of their betting account security, safety and efficacy. 


Smart Data Collection


For many years, sports betting sites have managed to collect clients’ data without much trouble. However, collection of data has not been up to standard. It has been a challenge to access other information deemed essential.

With AI in place, collection of data has become easy and fast, earning the name ‘Smart Data’. After collecting smart data from punters, AI then is able to customize service delivery. The result in giving the bettor the types of games that match his/her information.
Because data is one of the valuable assets of any business whether online or physical, AI ensures all the personal information collected is as authentic as possible.

Compared to human brain that at times fails to provide the right information or even decides to conceal some information, AI provides accurate data based on in-built software. The software does this by analyzing and providing trends, patterns, and predictions, which often times is flawless.

However, that does not mean that AI is perfect. It has some downsides. For instance, to get all the necessary information from its clients, some gaming platforms that use AI employ frightening tactics. These unethical methods of obtaining information make bettors slaves of these betting sites. 

A limited number of bettors who are stubborn decide to quit. Their decision becomes a disadvantage to the bookies and to the punters who had otherwise created a robust relationship with the betting platform.


More Young People on Board


Gone are the days when gambling was reserved for the old. Today, the younger generation makes up to 70% of the clients who flock on various sports betting sites. To appeal to the younger generation, betting sites use AI.

When speaking of the reason why many of the gamblers are from the Z generation, one sports commentator said that virtual reality, which is a huge driver of artificial intelligence, is to blame. In other words, AI is the reason we have many young people gambling.

The commentator went ahead to say that if you visit brick-and-mortar casinos, you will not find young people. They’d rather not gamble than enter a land-based gaming facility. AI appeals to the young generation, making it easy for them to enjoy gambling.

Virtual reality on its own has managed to fuel growth in the sports betting industry for the few years it has been around. It gives punters an exciting experience even if they do not have a computer. What is more, it has reinforced AI, making it the largest factor when launching the sports betting business.

It is fair to say that without AI, the sports betting industry would still be where it was some 20 years ago. The presence of artificial intelligence has created jobs, increased revenue made sports betting exciting among punters, and introduced fairness across the board.



  1. PF4L January 4, 2022

    I came here just because i was curious who Al was.
    Name didn’t ring a bell.

  2. Cheesemaker January 4, 2022