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Three Packers Among League’s Top Marketing Stars

The NFL Players Association recently released its annual top 50 players sales list, which tracks sales of officially licensed players’ merchandise. Three Green Bay players were among the chosen ones.

We’ll get to them. But first, topping the list were two players who weren’t even in the NFL prior to last season: Ezekiel Elliott and Dak Prescott ranked one and two. Cowboys fans must love to parade around in players’ jerseys, because other Dallas players on the list were Dez Bryant (4), Jason Witten (12), and – believe it or not – Tony Romo (15).

Quarterbacks naturally ranked highly on the list, and that’s where we find the highest-ranked Green Bay player. The quarterback hierarchy lined up this way: Prescott (2), Tom Brady (3), Russell Wilson (6), Carson Wentz (7), Aaron Rodgers (8), Cam Newton (10), Romo (15), Derek Carr (16), Ben Roethlisberger (21), and Eli Manning (28). Nine other QBs were ranked between 30 and 50. I’ll bet you can get a good deal on those Romo jerseys.

Other than Rodgers, the Green Bay player with the most merchandise sales comes as a bit of a surprise: humble Jordy Nelson at No. 25. The final Packers player on the list is Clay Matthews, who ranked 27th in merchandise sales.

The rest of the top 15 include this group of show-boaters: Odell Beckham, Jr. (5), Rob Gronkowski (9), Antonio Brown (11), J.J. Watt (13) and Von Miller (14).

The full list can be viewed here.

Rob Born

Smart drafters don’t select the best available players, they fill a team’s positions of greatest need.