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Packers Are 29th Most Valuable Sports Team

Green-Bay-Packers-team away

Forbes has compiled their annual list of the most valuable sports teams and the Green Bay Packers check in at No. 29, with a total value of $1.38 billion.

While the team’s value continues to increase, the Packers’ spot in these rankings continues to drop. The $1.38 billion is a slight increase over last year’s valuation of $1.183 billion. However, the Packers aren’t keeping pace with other teams in terms of growth.

They were 24th on the same list in 2014 and 18th in 2013.

Once again, Real Madrid is on top of the list, with a valuation of $3.26 billion. The Dallas Cowboys are again the highest-ranked NFL team at No. 2, up three spots from 2014. The Cowboys are valued at $3.2 billion.

Overall, there are 12 NFL teams ahead of the Packers.

Monty McMahon

Monty McMahon is one of the founders of Total Packers. He is probably the most famous graduate of UW-Oshkosh next to Jim Gantner.



  1. Bruce Jenner's Penis July 17, 2015

    If you’re not for sale, you have no value, exactly like the Forbes Article. Anyone with a business degree that wasn’t sleeping through accounting should know that, but then again Forbes isn’t much of a business magazine.

  2. Howard July 17, 2015

    The Packers and Packer organization are priceless. That is all forbes needs to say, then put the Pack at number 1 on the list.

  3. shawn July 17, 2015

    The penis formerly belonging to Bruce Jenner has no value, true.

    However, in accounting there is something called a book value, which is market value minus goodwill (in most simplistic terms). I am assuming Forbes is measuring book value even though they are probably explaining it as market value. However, without putting an item on the market, one can not determine the value of goodwill. Thus, there is an inherent flaw in these valuations.

    Goodwill explains why the LA Clippers sold for $2 billion when Forbes had the Clippers valued at closer to $1 billion. Goodwill nearly doubled the market value of the Clips.

    While there may be some sound accounting behind the $1.32 billion valuation, I believe the Packers would wallop most other teams in goodwill, which would balloon their market value significantly. If the LA Clippers had nearly $1 billion in goodwill, what would the Packers have?

    Of course, we will never know…

    1. rebelgb July 18, 2015

      What Shawn said.

      Imagine if you were a single owner and could own the Packers outright? How fucking much would that be worth to you? A lot!

      Of course the fans would see huge ticket price increases, the loss of key free agents, and a fat owner molesting teen girls…

      But hey hopefully that doesnt happen in our life times…